The 2024 NBA Finals, marred by several blowouts, will not go down as a classic. The Finals weren’t much to talk about in terms of ratings for ABC, either. Sports Media Watch reports they were the least-watched NBA Finals since 2007 (excluding the two Covid-era series). The Boston Celtics’ 4-1 series win over the Dallas Mavericks averaged a 5.8 rating and 11.31 million viewers on ABC (ESPN simulcast Game 3). That’s down 3% in viewership (11.64 million viewers) from the 2023 NBA Finals featuring the Denver Nuggets and Miami Heat.